Sarasota buyers, especially those relocating from the Northeast or Midwest have high expectations. Many are purchasing second homes or retirement properties. They want turnkey, not projects.
Before listing, focus on:
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Neutral, light interiors that reflect Florida living
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Clean windows and outdoor spaces (lanai and pool areas matter a lot)
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Minor repairs that remove buyer objections
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Decluttering to emphasize space and flow
You don’t need a full renovation. You need intentional preparation.
Inbal August often advises sellers on high-impact, low-cost updates that improve first impressions and speed up offers—without unnecessary spending.
Avoid Common Mistakes That Slow Sales Down
If you’re considering renovations before selling, avoid these common pitfalls:
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Over-improving for the neighborhood
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Personalizing instead of neutralizing
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Starting projects that delay listing
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Assuming every upgrade adds value
Homes don’t usually fail to sell because of the market. They fail because of strategy or lack of it.
A smart pre-listing plan focuses on buyer perception, not perfection.
Inbal August your expert guide to luxury homes in Sarasota.
